bit.bio is a leading biotech in the cell programming sector. The company’s vision is to develop a scalable technology platform to produce consistent batches of every human cell. Their pioneering work could dramatically accelerate drug discovery and form the basis of a new generation of cell and tissue therapies.

At the heart of the business is a simple idea: to apply the principles of coding to biology. This concept, already successfully articulated in the name, informed the creative direction as we brought cohesion and clarity to the brand identity across key touchpoints. The new suite of assets included a bespoke typeface, iconography, information graphics, imagery, and animations.